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Gucci · Bag Family

Positano

Positano is a Gucci bag family tracked across 1 catalogued bags. The models, pricing and used-market data below come directly from the catalogue.

Reviews & Videos

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YouTube

Gucci Large Positano Scarf-REVIEW |PRE-OWNED

Dallas Designer Handbags

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Why I'm Re-Buying Gucci's WORST BAG YET! The Gucci Giglio!

Sophie Shohet | Fashion Beauty Lifestyle

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Is this the IT BAG of 2025?! MAJOR Gucci Haul!

Brittany I PocketsandBowsTV

YouTube

12 BEST and WORST GUCCI Bags To Buy 😮

Handbagholic

YouTube

Buying Your First Gucci Bag? These 5 Are Actually Worth It

First Bag Diaries

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BEST LUXURY BAGS YOU CAN BUY! YOU HAVE TO SEE THESE!

Wildunfiltered

The Models

The core Positano models — every market listing and naming variant consolidated into its size.

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Large Positano

New (typical)$2,400

Positano Prices & Trends by Size

Pick a size to see its typical new (retail) and used (resale) price, how each has moved over time, and where to buy.

Size

Retail · buy new

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Resale · buy used

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Dupes

Affordable look-alikes for each model — the real contemporary & high-street bags we track that most resemble it.

Dupes forLarge Positano

Gabriela Hearst

Crossover Knit Bag in Blue, Bordeaux & Grey Cashmere

$990

3.1 Phillip Lim

Deconstructed Sling Bag

$195

Mark Cross

Mark Cross for AERIN Racquet Cover

$276

Rick Owens

RV0000002_LGW_09 | SMALL BEAUTY

$429

Gabriela Hearst

Crossover Knit Bag in Nude Cashmere

$800

Hammitt

Charles Crossbody | Clubhouse Stripe/Silver | Lrg

$395

Hammitt

Tom Zip | Calla Lily White/Brushed Gold | Lrg

$575

3.1 Phillip Lim

Deconstructed Duffle Bag

$350

Reformation

Lucia Tote Bag CA$ 428 4 colors

$428

Zara

TOPSTITCHED FABRIC BUCKET BAG

$30

Staud

TYLER SPORT SLING | ESPRESSO NYLON

$118

Anine Bing

Mini Alana Bucket Bag - Natural

$175

Sources. Retail prices: the brand’s own site plus recorded community price archives. Used prices & inventory: live listings from tracked resellers (Fashionphile, Rebag and others). All prices USD. Bag descriptions are house editorial; every figure on this page is drawn from the catalogue database.